The helmet manufacturer was struggling with major operational inefficiencies that directly impacted its ability to respond quickly to market demand. Frequent stock-outs disrupted fulfillment and reduced customer satisfaction, while a fully manual PR process delayed product launches and slowed market responsiveness. Manual inventory controls led to inaccuracies, and the lack of real-time visibility into demand fluctuations further amplified these issues. Internal coordination was sluggish, with communication gaps and time-intensive content scheduling delaying product releases. Collectively, these challenges locked significant working capital in inventory and created lengthy PR cycles, undermining overall competitiveness.
Translytics deployed an AI-powered supply chain intelligence platform that integrated inventory and communication workflows. The solution included PR generation automation for faster product releases, safety stock optimization to prevent stock-outs, unified visibility across supply chain and communication processes, and workflow integration to streamline coordination across teams.
Accelerates and streamlines purchase requests.
Balances inventory to ensure service continuity.
Delivers real-time, cross-channel inventory insights.
Enhances execution speed and process reliability.
"Translytics helped us eliminate inefficiencies in both our inventory and PR processes. By automating PR generation and integrating workflows, we’ve accelerated product launches, improved market responsiveness, and reduced stock-outs significantly."